eCase Collection - abstracts
| HSE_CASE_NR: |
398-021
| status: active
|
|
| Title: |
SK SHIPPING CO |
|
Authors: |
Chung, Young Hoon
Cho, Sang Hyun
|
| Material: |
9 pages + 2 appendices |
| Publication year: |
2001
Language:
eng
|
| Keywords: |
human resources; internationalization; shipping industry; strategy development
|
| Abstract: |
In May of 1992, Mr. K.J. Seo, the manager of the ocean bunkering department of SK Shipping Co., was thinking about the past three months in his new job and his options regarding the future of his department. SK Shipping Co. was established in 1982 for the purpose of transporting crude oil purchased from oil exporting countries mostly located in Middle East by its parent company SK Corp., the biggest oil refining company in South Korea. Mr. Seo should give his opinion for the future strategy of the team to the top management in the next week. Would he have to expand its overseas market? Or give up the business? Or wait until the up-turn cycle? Anything else? |
Related teaching note:
| Notes: |
6 pages |
| Publication year: |
2001
Language:
eng
|
|
ecch
Case is available from ecch case collection:
|
