| Luoma, Jukka |  | Essays on the behavioral foundations of competitive interaction
Aalto University publication series. DOCTORAL DISSERTATIONS, ISSN 1799-4934 ; 176/2013 | 2013 |
| Laukkanen, Mikko | | Failure to innovate : essays on the challenges and barriers to realizing business transformation
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 74/2013 | 2013 |
| Frösén, Johanna | | Marketing metrics, marketing performance measurement, and marketing control
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 65/2013 | 2013 |
| Elkelä, Kari. | | Markkinointiviestinnän kanavapreferenssit kuluttajilla = Consumer preferences for marketing communication channels
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 94/2012 | 2012 |
| Jaakkola, Matti. | | Strategic orientations, market-based capabilities and business performance : the moderating effect of business context
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 79/2012 | 2012 |
| Hietanen, Joel. | | Videography in consumer culture theory : an account of essence(s) and production
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 78/2012 | 2012 |
| Vassinen, Antti. | | Configurational explanation of marketing outcomes : a fuzzy-set qualitative comparative analysis approach
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 39/2012 | 2012 |
| Järventie-Thesleff, Rita. | | Building the corporate brand in a stream of collective sense-making activities : a practice perspective
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 10/2011 | 2011 |
| Talvio, Pirkko. | | Häpeän tunteet kulutuksessa
Aalto-yliopiston julkaisusarja. VÄITOSKIRJAT, 1799-4918 ; 5/2011 | 2011 |
| Lukkari, Pirjo. | | Relationship management and institutional interplay in business networks : essays on case studies from the pharmaceutical industry and healthcare markets
A-376 | 2010 |
| Hyötyläinen, Mika | | Towards "service factory" : managing the complexity of ICT services
A-369 | 2010 |
| Järvensivu, Paavo | | Constructing a service-dominant strategy : a practice-theoretical study of a start-up company
A-366 | 2010 |
| Rokka, Joonas. | | Exploring the cultural logic of translocal marketplace cultures : essays on new methods and empirical insights
A-364 | 2010 |
| Westerlund, Mika. | | Managing networked business models : essays in the software industry
A-356 | 2009 |
| Lähteenmäki, Mirella. | | Henkilötietojen hyödyntäminen markkinoinnissa kuluttajien tulkitsemana : diskurssianalyyttinen tutkimus kuluttajan tietosuojasta
A-354 | 2009 |
| Mustonen, Minna. | | Strategiaviestinnän vastaanottokäytännöt : henkilöstö strategiaviestinnän yleisönä
A-353 | 2009 |
| Leinonen, Jouni H. | | Organizational learning in high-velocity markets : case study in the mobile communications industry
A-345 | 2009 |
| Partanen, Jukka | | Pk-yrityksen verkostokyvykkyydet ja nopea kasvu : case: tiede- ja teknologiavetoiset yritykset
A-338 | 2008 |
| Merisavo, Marko | | The interaction between digital marketing communication and customer loyalty
A-333 | 2008 |
| Moilanen, Teemu | | Network brand management : study of competencies of place branding ski destinations
A-325 | 2008 |
| Fifield, Brett | | A project network : an approach to creating emergent business
A-321 | 2008 |
| Ahola, Eeva-Katri | | Producing experience in marketplace encounters : a study of consumption experiences in art exhibitions and trade fairs
A-299 | 2007 |
| Aspara, Jaakko | | Emergence and translations of management interests in corporate branding in the Finnish pulp and paper corporations : a study with an actor-network theory approach
A-292 | 2007 |
| Järvensivu, Timo | | Values-driven management in strategic networks : a case study of the influence of organizational values on cooperation
A-287 | 2007 |
| Äyväri, Anne | | Käsityöyrittäjien verkosto-osaaminen
A-276 | 2006 |
| Joutsenvirta, Maria. | | Ympäristökeskustelun yhteiset arvot : diskurssianalyysi Enson ja Greenpeacen ympäristökirjoituksista
A-273 | 2006 |
| Lehikoinen, Mirjami. | | Kuluttajan suhdemotivaatio päivittäistavaroihin : miksi äiti liittyy Piltti-piiriin?
A-257 | 2005 |
| Juntunen, Arla | | The emergence of a new business through collaborative networks : a longitudinal study in the ICT sector
A-256 | 2005 |
| Sorjonen, Hilppa | | Taideorganisaation markkinaorientaatio : markkinaorientaation edellytykset ja ilmeneminen esitystaideorganisaation ohjelmistosuunnittelussa
A-247 | 2004 |
| Svahn, Senja | | Managing in Different Types of Business Nets: Capability Perspective
A-243 | 2004 |
| Valtonen, Anu | | Rethinking Free Time : a Study on Boundaries, Disorders and Symbolic Goods
A-236 | 2004 |
| Helander, Anton | | Customer Care in System Business
A-233 | 2004 |
| Koiso-Kanttila, Nina | | Essays on Consumers and Digital Content
A-228 | 2003 |
| Tuusjärvi, Eiren | | Multifaceted Norms in SMC Export Cooperation: a Discourse Analysis of Normative Expectations
A-226 | 2003 |
| Ylikoski, Teemu | | Access Denied: Patterns of Consumer Internet Information Search and the Effects of Internet Search Expertise
A-214 | 2003 |
| Kajalo, Sami | | Deregulation of Retail Hours in Finland: Historical and Empirical Perspectives
A-210 | 2002 |
| Tuominen, Matti | | Market-Driven Capabilities and Operational Performance. Theoretical Foundations and Managerial Practices
A-201 | 2002 |
| Juntunen, Arja | | Audience Members' Goals of Media Use and Processing of Advertisements
A-187 | 2001 |
| Moisander, Johanna | | Representation of Green Consumerism: A Constructionist Critique
A-185 | 2001 |
| Jyrämä, Annukka | | Contemporary Art markets: Structure and Practices. A Study on Art Galleries in Finland, Sweden, France, and Great Britain
A-160 | 1999 |
| Matikainen, Esa | | Efficient Governance of Interorganizational Business Relationships
A-141 | 1998 |
| Vainio, Tiina | | Managing Design Getting Lost Writing Touch. A Study Questioning Naming in Oikonomia, Metaphysics and Spacing Sense
A-127 | 1997 |
| Rajala, Arto | | Marketing High Technology. Organising Marketing Activities in Process Automation Companies.
A-123 | 1997 |
| Pirnes, Hannu | | Managing Efficiency and Effectiveness from a Time-Based Action Perspective. Time-Based Action in Fashion Clothing Retailing and Manufacturing
A-118 | 1996 |
| Kotsalo-Mustonen, Anna | | Diagnosis of Business Success. Perceptual Assessment of Success in Industrial Buyer-Seller Business Relationship
A-117 | 1996 |
| Uusitalo, Olavi | | A Revolutionary Dominant Design. The Float Glass Innovation in the Flat Glass Industry
A-108 | 1995 |
| Lehtomaa, Ahti | | Yrittäjän menestymismielikuva. Sahayrittäjän näkemyksen ja laskennallisen arvion vastaavuus yrityksen taloudellisesta tilasta
A-101 | 1995 |
| Tikkanen, Irma | | Competitive Behavior of a Firm. Environment, Competitive Strategy, and Competitive Advantage in the Finnish Clothing Industry
A-99 | 1994 |
| Anttila, Mai | | Consumer Price Perception and Preferences. A Reference Price Model of Brand Evaluation and a Conjoint Analysis of Price Utility Structures
A-73 | 1990 |
| Hyvönen, Saara | | Integration in Vertical Marketing Systems : power and contractual relationships between wholesalers and retailers
A-72 | 1990 |
| Home, Niilo | | Kyläkaupan kuolema ja eloonjääminen : valikoituminen lopettavaksi tai jatkavaksi myymäläksi maaseudun päivittäistavarakaupassa
A-63 | 1989 |
