School of Business publications portal
This portal is no longer updated. Aalto University School of Business Master's Theses are now in the Aaltodoc publication archive (Aalto University institutional repository)
School of Business | Department of Marketing | Marketing | 2012
Thesis number: 12916
Place consumption: the Sauna, the Finns and their practices
Author: Harjulin, Nina
Title: Place consumption: the Sauna, the Finns and their practices
Year: 2012  Language: eng
Department: Department of Marketing
Academic subject: Marketing
Index terms: markkinointi; marketing; kulutus; consumption; paikallisuus; locality; Suomi; Finland; elämäntapa; way of life; oppiminen; learning; sauna; sauna
Pages: 99
Full text:
» hse_ethesis_12916.pdf pdf  size:3 MB (2279870)
Key terms: place consumption; intergenerational learning; routines; rituals; practices
Abstract:
Place Consumption: The Sauna, the Finns and Their Practices
Electronic publications are subject to copyright. The publications can be read freely and printed for personal use. Use for commercial purposes is forbidden.