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School of Business | Department of Management and International Business | International Business | 2012
Thesis number: 12917
A predominant internationalization mode for new ventures in the App economy
Author: | Abril, Vicente |
Title: | A predominant internationalization mode for new ventures in the App economy |
Year: | 2012 Language: eng |
Department: | Department of Management and International Business |
Academic subject: | International Business |
Index terms: | kansainväliset yhtiöt; international companies; kansainvälistyminen; internationalization; e-business; e-business; internet; internet; ohjelmistot; software; uudet tuotteet; new products |
Pages: | 80 |
Full text: |
» hse_ethesis_12917.pdf size:2 MB (1090129)
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Key terms: | new ventures; rapid internationalization; App Economy; online marketplaces |
Abstract: |
A Predominant Internationalization Mode for New Ventures in the App Economy
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