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School of Business | Department of Management and International Business | International Business | 2012
Thesis number: 12917 | Thesis in Aaltodoc
A predominant internationalization mode for new ventures in the App economy
| Author: | Abril, Vicente |
| Title: | A predominant internationalization mode for new ventures in the App economy |
| Year: | 2012 Language: eng |
| Department: | Department of Management and International Business |
| Academic subject: | International Business |
| Index terms: | kansainväliset yhtiöt; international companies; kansainvälistyminen; internationalization; e-business; e-business; internet; internet; ohjelmistot; software; uudet tuotteet; new products |
| Pages: | 80 |
| Full text: | |
| Key terms: | new ventures; rapid internationalization; App Economy; online marketplaces |
| Abstract: |
A Predominant Internationalization Mode for New Ventures in the App Economy
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