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School of Business other research publications
id: 70 | |
Authors: | Anttila, Mai Rajala, Arto |
Title: | Fishing with business nets : keeping thoughts on the horizon professor Kristian Möller |
Series: | Helsingin kauppakorkeakoulun julkaisuja. B, ISSN 0356-889X; 90 |
Year: | 2008 Language: eng |
Electronic publication: | » document b90.pdf size: 1761 KB [1802863] |
Index terms: | marketing; markkinointi |
Bibid: | 392175 |
Published: | Helsinki : Helsingin kauppakorkeakoulu, 2008 |
Material: | 253 s. |
ISBN: | 978-952-488-249-1 |