Change in web publishing of Aalto publication series for Aalto University Business School from beginning of 2014
Information and pdf-files of Business School publications in the Aalto series
are now located in the
Aaltodoc publication archive
eWP - School of Business working papers
Author: | Pekka Korhonen, Theresa Lauraéus, Timo Saarinen, Anssi Öörni | |
Title: | Impact of online pre-purchase search on consumer satisfaction | |
Series: | Aalto University publication series BUSINESS+ECONOMY | |
Series no: | 12/2011 | |
Year: | 2011 | |
Electronic working paper: | » working paper in pdf-format | |
Indexterms: | consumer behaviour | consumers | kuluttajakäyttäytyminen | kuluttajat | satisfaction | shoppailu | shopping | tyytyväisyys |