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Author:Pekka Korhonen, Theresa Lauraéus, Timo Saarinen, Anssi Öörni
Title:Impact of online pre-purchase search on consumer satisfaction
Series:Aalto University publication series BUSINESS+ECONOMY
Series no:12/2011
Year:2011
Electronic working paper: » working paper in pdf-format 
Indexterms:consumer behaviour
consumers
kuluttajakäyttäytyminen
kuluttajat
satisfaction
shoppailu
shopping
tyytyväisyys
 

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