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eWP - School of Business working papers


Author:Liisa  Uusitalo, Virpi  Takala
Title:Developmental stage and children's reactions to TV advertising
Series:Working papers . Helsingin kauppakorkeakoulu
Series no:W-16
Year:1992
Bibid:581476
Indexterms:Children
Lapset
Televisiomainonta
Television advertising
 

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