Change in web publishing of Aalto publication series for Aalto University Business School from beginning of 2014
Information and pdf-files of Business School publications in the Aalto series
are now located in the
Aaltodoc publication archive
eWP - School of Business working papers
| Author: | Arja Juntunen, Annukka Jyrämä | |
| Title: | Tuotemerkkien kilpailuasema ja mainospanostus makeistoimialalla | |
| Series: | Working papers . Helsingin kauppakorkeakoulu | |
| Series no: | W-43 | |
| Year: | 1993 | |
| Bibid: | 582578 | |
| Indexterms: | Advertising | Branded goods | Candies | Mainonta | Makeiset | Merkkitavarat |