School of Business publications portal

Change in web publishing of Aalto publication series for Aalto University Business School from beginning of 2014

Aaltodoc publication archive
Information and pdf-files of Business School publications in the Aalto series are now located in the Aaltodoc publication archive (Aalto University institutional repository)

eDiss - School of Business dissertations


Search index term= Media : found 3 dissertations


Elkelä, Kari.   Markkinointiviestinnän kanavapreferenssit kuluttajilla = Consumer preferences for marketing communication channels
Aalto University publication series. DOCTORAL DISSERTATIONS, 1799-4934 ; 94/2012
 2012
Santonen, Teemu   Four Essays Studying the Effects of Customization and Market Environment on the Business Success of Online Newspapers in Finland
A-242
 2004
Juntunen, Arja  Audience Members' Goals of Media Use and Processing of Advertisements
A-187
 2001