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School of Business publications portal

Change in web publishing of Aalto publication series for Aalto University Business School from beginning of 2014

Aaltodoc publication archive
Information and pdf-files of Business School publications in the Aalto series are now located in the Aaltodoc publication archive (Aalto University institutional repository)
Dissertations distribution and sales: Unigrafia Bookstore Helsinki, Tel +358 9 7010 2366

eDiss - School of Business dissertations

Author:Anttila, Mai 
Title:Consumer Price Perception and Preferences. A Reference Price Model of Brand Evaluation and a Conjoint Analysis of Price Utility Structures
Series:Acta Academiae oeconomicae Helsingiensis. Series A; 73
Series no:A-73
Year:1990  Thesis defence date: 1991-01-25
Index terms:Consumers; Hinnoittelu; Kuluttajat; Pricing
Bibid:133293  |  Availability info (Aalto-Finna)
Opponents:Julander, Claes-Robert
Stockholm School of Economics, Sweden

Chairperson:Möller, Kristian