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Aalto University School of Business Master's Theses are now in the Aaltodoc publication archive (Aalto University institutional repository)
School of Business | Department of Marketing | Marketing | 2012
Thesis number: 13031
Barriers to entry in a regulated industry: Tackling barriers to entry with limited resources - The entrant perspective
Author: Asikainen, Karla
Title: Barriers to entry in a regulated industry: Tackling barriers to entry with limited resources - The entrant perspective
Year: 2012  Language: eng
Department: Department of Marketing
Academic subject: Marketing
Index terms: markkinointi; marketing; markkinat; markets; market entry; market entry; säädökset; regulations; innovaatiot; innovations; strategia; strategy
Pages: 133
Full text:
» hse_ethesis_13031.pdf pdf  size:2 MB (2030283)
Key terms: barriers to entry; de novo entry; market regulation; innovation; strategy
Abstract:
Barriers to Entry in a Regulated Industry: Tackling Barriers to Entry with Limited Resources - The Entrant Perspective
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