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eWP - School of Business working papers


Author:Arto  Lahti
Title:Strategic marketing as the key concept of success of small firms competing in the open industries
Series:Työpapereita . Helsingin kauppakorkeakoulu
Series no:F-141
Year:1986
Bibid:576942  |  Availability info (Alli)
Indexterms:Competition policy
Kilpailupolitiikka
Marketing
Markkinointi
Pienyritykset
Small businesses
 

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